Drugs are constantly under scrutiny from various organizations. The removal of medication is costly in product and reputation. However, it is important that withdrawal of a drug, which may affect the safety of patient’s withdrawal from the market, is imperative. Usually this prompts unexpected adverse effects that were not detected during clinical trials and apparent from surveillance of the data from the patient community. The scenario outlined involves the removal of medication from the shelves of hospitals, drugstores, and individuals home. It is imperative that communication reaches the masses in a concise and timely manner. The different types of communication are verbal, non-verbal, written and visual. Verbal communication simply involves face-to-face communication with another or group of people or communication over the telephone. For verbal communication, success requires the sender and receiver obtain what is required to make communication effective. When communicating verbally tone, dialect, and language are important factors (Cheesboro, O’Connor, Rios, 2010). Non-Verbal communication involves communicating without words. Non-Verbal communication ultimately ties in with verbal communication, without even speaking your body language, eye contact, posture, and facial expressions are all communicating. Cultures also exist with non-verbal communication. Cultural difference exist in the way people greet each other, what gestures mean, how far or how close to stand when interacting with someone and so forth (Cheesboro, O’Connor, & Rios 2010). Written communication involves writing letters and emails. Written communication skills are just as important as verbal communication skills. Last, there is visual communication and the portrayal is through some form of visual aid such as; signs, drawings, power points, graphs and many others. When using visual communication verbal and written communication may be involved...
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